Websites are an important part of today's book promotions. Readers, reviewers, book buyers, and perspective publishers use author websites as a source of information.

The basic rules of good general design apply. However, writing is an unique craft with unique needs.

There are 4 website musts specific to authors.

1) A Printable Booklist

Readers are looking for a booklist and a printable booklist. Fans like to read all the books written by their favorite authors. They wish for the ability to print out the booklist and take it to their local bookstore. They want to be able to cross off the books they already own. And by booklist, readers want ALL the books written, regardless of publisher.

Bonus features include series information and inter-related characters.

2) Book Cover Art

One of the best methods of retaining a memory is to make it visual. Seeing that appealing cover art makes the reader more likely to remember the book when he sees it on shelf. Remember it and buy the book. Isn