The Alex Tew's Million Dollar Home page is a complete phenomenon in its own right. The fact that people would visit a site purely to see a new way of advertising is an advertiser's dream. A comparison could only be for people for people watch the television purely to see the commercials. This phenomenon can also be seen in shopping channels where people watch the channels purely to buy goods.

So where do things go from here, should we all be advertising on direct clones of Alex Tew's site, or should the concept be evolving rather than us seeing direct clones? There are now even sites where you can purchase an off the shelf pixel page to produce your own pixel page.

There are thousands of possibilities out there to capture the imagination of the public and media. As with everything in life there are key points in history, something that starts the ball rolling and forces the rest of the world to think differently. One possibility is that pixel advertising could move into mainstream advertising, electronic billboard adverts could become affordable for the smaller company rather than just the nationals. If the billboard was split into multiple companies logos and then each company was featured for a few second a day on the full screen. There are thousands of opportunities to take advantage of this new medium from the straightforward to the more bizarre.

Will we see people tattooed with pixel squares and inviting people to advertise on their bodies?

Will we see competition sites with prizes hidden under blank pixels, and claimed by the person who purchases that winning pixel?

Will we see buildings where each brick has a sponsor, so the building pays for itself?

Will we see farmers' fields in key locations cut into squares and dyed with a company logo?

Will we see the creation of the longest web banner in the world?

The possibilities are endless.

Tara Roskell and Rakesh Patel are attempting to create the longest web banner in the world http://www.longestwebbanner.com a unique new way to advertise a business or personal message. In our first week alone we had over 1200 hits.