The word Website appears first in the title of this article because, especially in the home based business and network marketing industries, you will often be dealing with an individual Webpage or Website as opposed to a large company. That Website might be the independent representative page of a representative, or it could be an independently developed page operated by an entrepreneur.

Even if you are looking at a Webpage that is owned by a company, often you will have to go no further in the evaluation process to rule out a particular Website or opportunity. Then, only if the Website passes your tests, do you go on to evaluate the company and opportunity.

Please realize, also, that this article does not really address the issues involved in evaluating the opportunity side of a company, or fully evaluating the company and opportunity combined. On the Homepage of ABCIncome.com appears a 13-point criteria developed out of two decades of experience with evaluating business opportunities. The version on the Homepage is only an overview, but a more complete version of what to look for will appear soon in the form of a new article.

One other point before we really get started, is that this article is not concerned with aesthetic issues. Granted, there are certain,