White papers can make the difference between convincing a client to work with you rather than your competitor. Sharing information is the key to showing you are the expert. This step by step approach to writing a white paper will make the process much easier.

White Paper Format:

A white paper is generally ten pages in length including the covers. The paper should contain the following information:

Page One - Title page that includes in large type the title of the paper, in smaller type the name of the author, the name of the company, and the date.

Page two - The next page should contain all the copyright information

Page three- The Introduction to the company producing the paper including a very brief description on the services offered. The Introduction should also include a description of what is contained in the paper.

Page four to page eight