Guilt is the Number One factor to blame for this situation says American clinical psychologist Diane Ehrensaft. The author of the book Spoiling Childhood: How Well-Meaning Parents Are Giving Children Too Much-But Not What They Need says parents today are often caught up in a guilt-driven pendulum, swinging between parenting too little and parenting too much. According to Ehrensaft we are giving too much freedom, material goods, and empty praise to our children in place of setting limits and giving guidance, time and love.