The virtual world of internet is huge beyond comprehension. There are thousands of people visiting the net every day and there are millions of web pages trying to draw their attention.

In this vast virtual landscape how do you ensure that people who may be interested in your web pages actually arrive there? How do you ensure that your web pages will score over similar pages targeting those same visitors? And then how do you convert those visitors to willing subscribers or customers?

That is the essence of online internet marketing