Dear Reader,

You could influence the article production obviously by contributing as a producer. Yet it is also possible to influence the production as a reader. And this is very important.

Companies like Microsoft, Philips, Procter & Gamble but also news and broadcasting stations share one important producer characteristic and that is that they do not have direct contact with the end consumer.

Internet has changed this a bit, but their products are predominately sold by third parties. This means that they lack information about clients. No profiles, no way of grouping clients with familiar traits, no insights what so ever.

And the article producer is not different in that sense from these big guys.

As an author, you have no direct contact with your reader. There is no profile. There is nothing. To overcome this challenge Television broadcasters use a rating mechanism. A group of people are asked what to watch and so on and so on.

Here at ezinearticles.com there is such a rating mechanism and it is a very fine one. It is stimulating that what is essential for these kinds of market places; a good climate.

So as a reader you have the power to steer the production. Rate articles that you like with a excellent or (very) good rating, something that seems interesting could be rated as such and fair enough is also available.

If you dare to write about quality in relation to the article production you run the risk of receiving a