What is targeted traffic? When a visitor arrives at a web page which has the information he is looking for, we say that he is a targeted visitor. The web page is set up to draw attention of such visitors. The visitor may not be looking for that web page specifically, but he is interested in the information available there. Even before he clicks open that page, he almost knows that he will find relevant information.

How does he know that?

He knows because the URL of that page appeared before him when he was looking for information on the subject of his interest. Perhaps he was searching on a search engine, or going thru an ezine on the relevant subject, or maybe he was visiting a forum dedicated to the topic. There are many more sources by which he could have arrived at that web page.

This is how targeted traffic can be generated