It has been observed that often business opportunity sellers use shills to promote their products or business opportunities in advertising. Perhaps you seen this before when someone on TV was obviously a very skilled actor will swear by certain product or business opportunity in an infomercial. They claim that they've made all kinds of money in this new investment and business opportunity, yet often this is totally fraudulent.

You see, often the person stating what a great business it is; is only an actor they are not in the business nor have a meeting the money doing anything for the business other than being an actor for the video.

You see, the Federal Trade Commission is now onto this and they have proposed a new set of rules to prevent this type of fraud, as it is disreputable and misleading advertising and misrepresents the truth. Below is an excerpt from the Federal Trade Commission's report on their new proposed set of rules for business opportunity disclosures;

Proposed section 437.5(q): Shills