Maximizing Your Book

Everything in life is worth writing about if you have the guts to do it and the imagination to improvise. The worst enemy to creativity is self-doubt.
- Sylvia Plath

If you're going to put out tons of effort writing a book, you should also invest the extra time and energy into creating some strategic components that can really help leverage your promotional options. Building marketing into your book is one way to help maximize your book's earning potential. If done correctly, you could shave hundreds, if not thousands of dollars off of your marketing and publicity budget.
So, how do you get started? Well, it