You don't need to be a marketing genius to sell on eBay, but you should enter the marketplace with some knowledge and understanding of what helps drive sales. Even if you have never sold anything online, eBay can create a powerful opportunity for you to launch an online business. Getting started is much easier than you may think, once you understand the power of what eBay offers to the average, everyday Jane or Joe.

Secret #1: eBay is a search engine. eBay brings the traffic. It is up to you to capitalize on it. You don't need to build links, create content, or purchase keywords. (Although if you want to purchase keywords, they now have a venue for that, too