The increased competition in the market has made corporate gifts more commonplace. Businesses use gifts to appease, motivate and retain employees, and also cement relationships with clients and encourage new ones.

There are a few things that one should remember while buying a business gift. One should be informed about the culture of an organization. An individual should get information about the policies framed by an organization regarding these corporate gifts. He should also make sure that any such gift remains within his budget.

One should also abide by the norms set in by the client company for sending gifts. Some companies only accept