Lake Havasu City is nestled along the California, Arizona Border on the Arizona side of things. Between the two states is the mighty Colorado River. Lake Havasu City is a hot spot of activity during 3-day weekends in the summer and the summer heat can reach up to 117 degrees too. But is such an area with all the boaters, vacationers, retirees and folks there a decent place to operate a mobile oil change business?

If the population is not too great what if other cities near by the Tri-State area there were added to the marketing area? Lets say Needles, CA; Laughlin, NV; and Bull Head City, AZ to the North and Parker, AZ to the South? Would it make sense then?

Well recently a couple inquired about this and I remembered once when I was there I had met a gentleman who does mobile detailing once out of Parker, travels between all those cities, maybe not Kingman, but all the others, one day a week each. Kingman has competition, but also larger fleets. He told me in Winter (peak season) he runs a huge business, slow and hard to keep labor in summer (heat). You guys push pretty heavy into those damn triple digits.

Indeed such a business could work there in the Tri-State Region and it would make sense to add additional cities to the marketing area to insure enough customers to win the market. When deciding on market areas it is important to understand what type of business is available and then determine if you can make a profit doing it. Think on this in 2006.

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