When dealing with affiliate companies for revenue on your websites it makes sense to keep an eye on what they are peddling and very carefully consider the types of revenue you use. Some websites are choosing to use highlighted word hyperlinks to affiliates. Others decry this type of advertising because it looks cheesy. Nevertheless if it indeed makes money then folks will try it. Those that have are split, some say it derives a lot of revenue others say it is pure evil; interesting debates on this topic indeed.

From only a personal perspective these highlighted words in the regular text of a website somewhat scare me as user. Why? Well, because I have no idea where the link is going to and it could be going to a website that automatically loads on Spyware or Adware to your computer. So when I see these, I will scan the article if interesting and back out of the website all together or even close the browser and start over.

Many very well known Websites in the "public science realm" do this and some of those sites I no longer visit. It would seem if it tends to detract readership then it also will lessen a website's use and therefore over all hurt the site, even though occasionally someone will click on the highlighted words link. Originally some websites used this to go to a definition of a word or one could click on the word to go to a listing of all the articles on the subject, but now most go to affiliate websites for Ads, that is unfortunate.

While on Wikipedia.com those highlighted words go to more depth in the subject of that word. So, it can be confusing and a way of trickery of the new users understanding. I find that troubling. This is an interesting subject however. And something perhaps you need to think on when considering possibilities for affiliate revenues. Consider this in 2006.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/ Article Source: http://EzineArticles.com/?expert=Lance_Winslow