Successful Marketing Is About Following Your Dream

My teenage daughter plays fast-pitch softball. And I spend a lot of time each year traveling to tournaments with her.

Pursuing a dream

You see, she's been playing softball since she was 5-years-old. And she's been competing seriously since she was 12. Her dream? To earn a college softball scholarship and go on to play the game she loves while pursuing her college education.

Taking steps to make it reality

She's been planning this dream for years, and she has taken all the right steps to make it a reality. Getting good grades in school. Playing for top-notch softball clubs that can get her into showcase tournaments to be seen by the softball scouts from all across the country.

Getting extra help from batting and fielding coaches. And even marketing herself to the colleges she wants to attend.

What's the marketing lesson?

What can we learn about marketing from a teenager? Well, a simple system for success, for one. Here's how we can apply it. First, we need to decide what OUR dream is. Then we need to determine what steps we need to take to get there. And then we need to start taking action on all those steps.

We need to be persistent. We have to recognize we may need to expand our knowledge or skills to achieve our dream. And we can't be shy about pursuing that knowledge and training.

Believe and do whatever it takes

The bottom-line is we have to be willing to believe in our dream and do whatever it takes to get there. If we don't have that level of passion and commitment, we'll probably find it hard to stick with it, and our odds of achieving success are pretty slim.

(C) Copyright 2006 Debbie LaChusa

Debbie LaChusa created The 10stepmarketing System to make marketing your own business as simple as answering 10 questions. Learn more about this unique, step-by-step system and get a free 10-week Marketing E-Course when you subscribe to the free, weekly 10stepmarketing Ezine at http://www.10stepmarketing.com

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Debbie LaChusa - EzineArticles Expert Author