How To REALLY Profit with Google Adsense
I like Google Adsense. It contributes a nice little chunk of
change to my income each and every month.
That said, I don't and won't follow the lead of those whose
sites earn only through Google Adsense.
What happens when their Adsense accounts are shut down by
Google? It does happen, and they're left scrambling to replace
lost income!
Don't believe me?
Try clicking on your own site's Google Adsense links once or
twice and see how fast Google shuts down your Adsense account.
(No, don't really do that!)
Does it make sense to build an entire site around financial
products to make a few bucks on Adsense clicks, when you can
earn up to $40 for a completed credit card application?
Not to me, it doesn't.
I use Google Adsense to supplement my affiliate income, not
replace it.
Basically, it comes down to value. Value for you, and value for
your visitors.
Sites that monetize only with Adsense aren't getting real value
from their site's real estate.
Too, it's important to me that my visitors find information of
value to them on my sites, and I do that by offering balanced
product reviews and articles on the related topic.
If after reading my material, they're not interested in the
product offerings, then perhaps they'll see an Adwords ad that
captures their interest.
Placing Google Adsense on your site is a strategy that will put
money in your pockets even if your visitors don't buy.
However, in the same way you need to be smart about choosing
lucrative affiliate programs, you also want to do your homework
when monetizing topics with Adsense.
For example, I was recently re-reading some information about
under-represented niche topics with huge markets.
One of the topics suggested as a winner was 'snakes'.
I found that hard to believe, so I did my own research.
The term 'snakes' had 152,857 searches at Overture and its
partners in January, so yes, that's a pretty sizeable interest
in 'snakes'.
OK, but who's your market? Kids looking for snake pictures for a
school project? People who want to buy snakes? Someone who wants
to visit Snake River?
What are you going to sell? Snakes? The game, 'Snake'? A $10
book on which you make a 15% commission? A $60 poster from
allposters.com on which you earn a 30% commission seemed to be
the best bet, but how many people want to pay $60 for snake
posters?
To me, that's not enough interest or commission potential to
build a site around 'snakes'.
So, what about incorporating Adsense to boost potential
profitability?
Well, search Google for 'snakes'. See what comes up in the
Google Adwords column?
NOTHING!
If you want to monetize with Adsense, you have to pick topics
whose Adwords advertisers spend mega-bucks per click.
How do you figure out what those topics are?
Easy!
If you haven't already done so, open up a Google Adwords account
and create a new campaign. Add a list of keywords (one niche
topic at a time), then click on 'estimate traffic'. The
resulting page will show you the average cost per click for each
keyword.
Make note of the most expensive words in that list and optimize
your pages for those phrases.
THAT's how you'll really profit with Google Adsense.
Warning! Warning! Warning!
Once you find a lucrative topic that is projected to cost you
$36,987.57 per day, don't forget to pause that campaign, or
delete it altogether! :-)
-----------------------------------------------------------------
---------------
To learn more about making money with Google Adsense, check out
Joel Comm. He's the undisputed master of all things Google
Adsense.
Joel Comm - What Google Never Told You About Making Money With
AdSense