How To Create A Mission Statement

Creating a mission statement can help you focus your business effort and do a lot of good in bringing your workforce together behind a common theme. The key to success is not just creating a mission statement, it's living the mission statement.

A mission statement identifies the major purpose that you fulfill when providing products and services to customers. Your mission statement should:

Step One -- Develop your mission statement by identifying: Step Two -- Construct A First Draft

The [your company name] meets the [your products and services] needs of [stakeholders] by [value added].

Step Three -- Refine the Mission Statement

Is it too wordy? Is it brief and to the point? Will employees remember it? Would it make sense to your stakeholders? Is it a true mission statement and not a goal? Does it inspire your organization? Does it describe your business focus and effort? Is it unique?

Step Four -- Make It Visible Post the mission statement for easy review by all employees and customers.

Step Five -- Live it! This step will be easy if you've involved your entire group in the process.

EzineArticles Expert Author Denise O\'Berry

Denise O'Berry helps small business owners take action to grow their business. To find out more, visit http://www.deniseoberry.com