How To Avoid Pay Per Click Fraud
This article may be reprinted in it's entirety only.
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A partial solution to a growing problem...
Click Fraud happens when a Pay Per Click advertiser receives
illegal clicks on their paid listings by a competitor or
individual who has no desire to make use of their services and
whose sole purpose is to cause frustration and harm.
The financial cost to the advertisers and providers of PPC
Services is estimated to be in the millions.
Currently there is no way to find and prosecute the individuals
doing this. It's too easy to get away with it. A Click Fraud
perpetrator can easily go to an Internet Cafe or Library and
start clicking away for hours without getting caught.
One way to resolve this problem is to use misspelled keywords in
your ads and listings ...how are the crooks going to find your
ads unless they go through every misspelling possible?
It is estimated that over 21% of all internet searches are
entered as misspelled words or phrases anyway. And it is much
cheaper to bid on keywords that are misspelled as they are not
as popular as the keywords with the highest search rankings.
Two excellent programs which have come out recently, will
generate a list of misspelled keywords, which can then be
entered into the PPC's with inexpensive bids. These keywords
will get you top spot on the results pages most of the time
since they are rarely used.
You can access these Click Fraud solutions at the two url's
located in the resource box below.
Although this is not a complete solution it goes a long way in
helping to reduce it.
--------------------------------------- Bill Zolis
http://gettingrichfast.com http://prosperityquest.com
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