Tradeshow Giveaway Tips
Tradeshow Giveaway Tips First begin with marketing your
tradeshow prior to the show. Let your potential customers or
clients know that you have a gift waiting for them when they
stop by your booth.
When a new prospect enters your booth, make sure to get a
business card. Don't just let people wander into your booth and
snag your giveaways. They cost you money! Our Motto: No Business
Card, No Gift!
If you want to make a big impact at a tradeshow, try handing out
Tote Bags at the front door. You want everyone at the show
sporting your bag and displaying your name. Don't forget to have
a flyer about your company or your products in the bags.
If you want people to come to your booth, try handing out a toy
such as a Yo-Yo. We have seen shows where everyone in the aisle
is trying to work their new Yo-Yo's, and those who aren't are
asking "Where did you get that Yo-Yo?". Don't forget to give all
the other exhibitors a Yo-Yo as they will be playing with them
all show long and ultimately sending people to your booth. You
can even take this one step further with a contest and a prize.
When you hand out a Promotional Product, make sure you attach a
flyer or a business card to the product. Remember you are
prospecting for future business, so make your Tradeshow
Giveaways count. We hope that maybe some of these tips will make
your next tradeshow more successful.
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--------------- Author: Rick Sheldon has 18 years experience in
the Promotional Products Industry and is currently CEO of Save
on Promotional Products Inc. a Discount Online Promotional
Products Company. He can be contacted at 1-800-826-8706; email:
rick@saveonpromotionalproducts.com; or visit
www.saveonpromotionalproducts.com.