Can You Control Your Customer's Mind?

Republishing Guidelines * You may republsih this article with the author's bylines. * An email to mafoor@mafoor.com is appreciated if you do. * You may make slight changes to avoid spa'm blockers. * Words: 878 Lines: 146 * Email: mafoor@mafoor.com SMS: +94 777 763682 Can You Control Your Customer's Mind? Is it possible to control your customer's 'buying' decision? Let me start off with an example. Say many people selling bags in one place and John wants a bag. John buys the bag with the most attractive packaging. What influenced his decision? The packaging. This bag had something better. So in a different view, this bag influenced the 'buying decision' of John. This is just a simple example to get you familiar with the concept. Almost all of the modern marketing campaigns are designed to be effective from the customer's point of view. They all try to control the customer's feelings. You must follow the trend or you'll be a loser. Just brainstorm / think what can influence the decision to buy 'your product'. You can come up with a lot. Call each of them a strategy and jot them down in a paper. I will discuss 3 generic strategies that can be used with any business and how to apply them, so it will give you some idea as what to think of and how to apply them. 1. Curiosity 2. Because / Reason Why 3. Greed Curiosity ----------- What is it? Curiosity can be defined as "the desire to know the unexplored" in simple terms. People want to know things that many others don