Power Words That Sell !
Expires Free Create Glimpse Secrets Attention Profits
Guaranteed New Automate Guru Explode Look Grab Discover Jump
Study Bonus Hurry Make-Money Which of these words jump out at
you? Well they all should. They're all powerful words when
writing ad copy. Take a careful look again at each word
individually, think about the word. How can you use it in your
ad? Would it look good in bold or highlighted or maybe use a
different color on it to appear instantly to the readers eyes.
You know from the copy you've read in the past what is easy to
read and what isn't. Copy the same formula for your items. Use
the above words but use them wisely. If the word doesn't fit
properly with your ad, then don't use it. Use all that apply but
use wisdom when selecting. A good idea is to go to your local
library or bookstore. Go to the section that has the information
that you're selling and stand back a little. Now which books are
grabbing your attention first and why? Take notes as to the
words used and the colors that first sparked your interest. Now
when you do your ad copy, try several different methods using
these words, applying different colors here and there. Proof
read several times, get someone else's opinion as to which copy
they find easiest to read and which copy keeps their attention.
Tweak it a little more if you have to and when you're totally
satisfied that it's a work of art, test it! Remember, it's your
baby, your ad copy, so you might be a little bias in your
thinking! You might think it's great but does anyone else! Test
Test Test! Try changing a few things or words and test again.
Keep careful track of your testing and after a few tests you'll
know what's working and what's not! It sounds like a lot of work
and it can be, but if you want success you'll have to work at
it. Enjoy what you're doing and always keep in mind what you'd
want if you were the one looking to buy or purchase this
particular item. One last thing, the word "FREE" is the
strongest and most important word in any ad copy. We all like
freebees!