Ten Top Tips to Free-For-All Success
"Ten Top Tips For FFA Success" ============================ by
Paul Sadler
I think I might be in the minority. I actually have a fair
degree of successs with promoting to leads supplied by
Free-For-All (FFA) networks.
Everyone who has tried, knows that posting an ad to an FFA site
is a total waste of time. The chances of your ad even being
seen, never mind reponded to, are so remote you'd have better
luck sending postcards to people randomly selected from the
yellow pages !
People soon realised you could generate a fair degree of
responses by hosting your own FFA site and leaving the system to
do it's magic on autpilot.
Nowadays, even this has become a less popular form of online
marketing, due to the dwindling results many people have
encountered.
In my experience...
To host an FFA site is not enough, if all you are is a free
member who sends out their confirmation emails straight away.
Even those who sign up as Pro members and leave the system to
run by itself are not doing them- selves or their marketing
efforts any favours.
To experience success, you have to host as a Pro member AND put
in a little bit of effort - not much - to make it work.
If you do, you'll be one step ahead of even most other Pro
members. And, you'll be rewarded with more responses to your
marketing.
Over the last nine months I have been testing various aspects of
FFA marketing. I now have a finely tuned system that get's
results every single day.
Here's my top ten tips for FFA success -
---------------- -ONE- Send your confirmation emails out at
least seven days later. I would even suggest delaying things
further still. Some FFA networks will allow you to delay the
sending of your confirmation email automatically - don't do
it...instead...
-TWO- Download your leads, or have them delivered, and send your
emails yourself. If you organise your workload well enough this
is not as big a chore as it may seem. Use a good bulk email
program like Fairlogic's Worldcast.
http://www.fairlogic.com/worldcast
-THREE- Trying to SELL anything is a waste of time. All your ads
should give something away fr*ee.
Everyone who is posting to an FFA site...
o Already has a website and program to promote. o Is probably
not interested in any form of paid advertising. o Is almost
definitely a fr*eebie hunter or a newbie. o Is lazy and likes
automated things.
Try to find interesting and unique items to give away. Ebooks
and other stuff that are readily offered elsewhere usually don't
work too well.
-FOUR- ALWAYS track your advertising. Without this you may as
well not bother advertising - it's that important. You can get a
very good fr*ee ad tracker from here:
http://www.59p.com/adtracker.html
By tracking your ads you can quickly learn which phrases and
words produce the best response.
-FIVE- Keep your subjects fresh and change them regularly. The
subject line of your email is the lynchpin to your success.
Treat it like your Queen - not your slave. Change it at least
twice a week.
You can re-use old subject lines if you're in a rush or lost for
ideas.
As a general rule, try to make your subject line do one or more
of the following...
o Offer something fr*ee, o Solve a problem, o Break some news,
o Offer help or advice, o Show more ways to advertise for fr*ee
-SIX- If you have the skills, use HTML emails rather than boring
old text ones. Some people you mail to will not be able to see
them, but this is offset by the improved response rates from
those who can.
-SEVEN- Check your email to make sure it will get through SP*AM
filters. Use this fr*ee service:
http://www.59p.com/spamcheck.html
-EIGHT- Keep a master list of the people who have asked to be
removed. Don't email them again -ever- even if they re-post to
the same or any other FFA site.
-NINE- Organise yourself. If it helps, write out a daily task
list and tick off each task as you do it.
The first few times you start to promote this way, it will seem
time consuming but trust me, once you have developed a routine,
you'll soon be whizzing through with ease. I spend less than
fifteen minutes a day doing this.
-TEN- Some FFA sites allow you to change or add to your FFA home
page. Use this to promote your own FFA system. Try using
something like the Secret FFA Files. This has worked wonders for
me. http://www.59p.com/comspy/secretffafiles.html
----------------
Not all FFA sites are created equal. The three FFA networks I
consistently get good results from are as follows...
AutoFFA - The last 25,000 ads I've sent out have produced 89
responses. http://www.59p.com/autoffa.html
Trafficwave - The last 25,000 ads I've sent out have produced 66
responses. http://www.59p.com rafficwaveffa.html
FFA Net - the last 25,000 ads I've sent out have produced 72
repsonses. http://www.59p.com/ffanet.html
If I get as low as one response per thousand emails from any of
my FFA programs, I know it's time to change my ad copy.
In summary, be organised and put in some effort and you will be
rewarded. Fifteen minutes work a day gets me 5-10 targeted leads
every day. Leads I've used with great success in several
affiliate programs.
Although FFA sites are often advertised as "set and forget"
technology, having that approach seems to be counter productive.
You have to work the system to get the system to work for you.
Have a wonderful week !
Paul Sadler mailto:paulsadler@59p.com