How Much Advertising Can a Buck Buy?

You know those annoying commercials for dial around long distance services? A dollar? What can you do for a dollar? Well, I've decided they aren't quite as dumb as the characters portrayed in said commercials. A dollar could be one of the most viral marketing tools in your marketing arsenal. Not free advertising, but reasonably priced indeed. Thanks to a new website, http://www.wheresgeorge.com/ you can place your URL upon every dollar bill that passes through your wallet or pocketbook and then track where it goes. First of all, it is the only advertising money you will ever get to spend twice. Spend it once when you advertise upon George's face and then spend the dollar again to put your advertising message into circulation. To really get double the banf for your buck you could write your URL on the bills and then spend them on additional advertising. Secondly, imagine your excitement when you receive an order form Des Moines, Iowa and then check http://www.wheresgeorge.com and see that one of your 100 penny advertising investments is currently floating around Des Moines as well. Talk about a better bang for your buck. Just think, if your Des Moines, Iowa order nets you ten measley dollars that is a 1000% return on your investment. And don't forget, you already got to spend George just to set the marketing workhorse into motion. Not a bad investment indeed. Can you throw all your other marketing efforts out the window? Of course not, but the next time you see those silly dial around commercials, you can smile and know that you can get a lot more out of a buck than a little twenty minute phone call.