This is the "real" Money Maker in the Mail Order business the basic "How To" Report. It's something anyone can produce, and with all the proper ingredients at the right time, you can become independently wealthy! The hard part, of course, is getting all the proper ingredients at the right time.

Your basic "Money Making report" is usually two pages in length, sells for $3, and outlines instructions, details, or a "How-To Method" for solving a problem: making more money, saving money, attaining greater happiness, or fulfilling an ambition or desire. An example of a successful moneymaking report had to do with the many different ways to prepare and serve hamburger. Simple, basic, information is what we're talking about.

Anyone can write a saleable report on any subject - providing he or she has knowledge of that subject through personal experience, research, or both. A lot of women write successful money-making reports based upon better ways of solving household problems. And a lot of men write successful money-making reports on how to get greater pleasure from leisure time activities such as fishing, woodworking or other hobbies. The list of subjects one can write about is endless, and reports on how to make more money easier and faster are no more limited to male authors than expertise in cooking is limited to female authors.

Writing your report is easy and quite simple. However, it does take longer, and requires more sweat, blood and anguish for some people to produce a "finished" product than it does others, even if they are equally intelligent and knowledgeable.

The best advice anyone can give you on how to write a money-making report is to advise you to write as though you were talking to someone - as though you were instructing your next door neighbor via the telephone on the subject at hand. I use the word telephone here to point out that regardless of how much you wave your arms, point your finger, or even draw pictures, you aren't getting the message across, and your neighbor won't "see" what you're talking about until you tell him in the kind of language he can understand. Write in a style similar to the book reports you used to give when you were in the middle school. Do you remember the "theme papers" you used to have to research, outline and write for term finals? You got a good grade if you presented your material in a straightforward style, had the facts, and didn't pad out your paper.

Be factual, and be clear. Know your reader and use the kind of language he expects you to use. This does not mean that you should drop to the level of military barracks talk or that you should elevate yourself to the level of a pseudo Rhodes Scholar. It just means that in writing the basic "How-To" report, you should bear in mind that these reports serve as personal one-to-one consultations between you and your reader, and that your language should establish a rapport he can feel.

Outline what you want to say before you write it. This helps; tremendously. Many writers "think" as they're typing or writing what they want to say, myself included. Everything flows smoother, with a lot less rewrite involved, and the finished product is always much better when you've outlined what you want to say before you start.

When doing business by mail, these Money-Making "How-To" reports we've been talking about are known by many names: folio, booklet, pamphlet, guide, or even Personal Success Plan. In reality, these reports are written guidelines that give the reader more information on a subject he wants to know more about.

Money Making reports have been, and can still be written to show other people how to start, develop, enjoy or expand a hobby; how to learn and develop new or greater abilities; how to start, develop and operate a new business, or even expand a current one; how to develop and prepare for a new career; how to make more money; how to save money, better one's standard of living and have more time for leisure; how to solve personal problems and enjoy life more; how to attain success in any endeavor.

You'll find that the better selling reports are well researched, authoritative, factual and helpful to the reader in attaining his or her goals. Your report can be put together and sold as anything from a two-page typewritten paper to a multipage typeset and professionally bound book. an important point to remember here is that the people who are going to buy your report are going to be interested in the information it contains - not how long it took you to put it together, the reason you wrote it, or the number of pages you've written