How To Win Your Customer Service Battle
Millions of people, just like you, end up with a customer
service problem that they just can't seem to get resolved. No
matter what they do. Even though you are in the right, even
though you are being treated improperly. You may needle and
wheedle them, bellow and battle, but your problem still ends up
unresolved. Sound familiar? If so, here's a proven, effective
FREE technique you can use that can help you get immediate
corrective action for those ongoing unresolved frustrating,
sometimes nightmarish consumer problems such as billing errors,
disputes, complaints, defective products and other consumer
What are your consumer rights? A product or service offered by a
reputable company should function properly. And, as a consumer
and a customer, you should be treated fairly and properly. And
customer service is supposed to help you when that doesn't
happen. Of course, in the real world, this does not always
occur. However, the vast majority of legitimate organizations
that depend on consumer buying for their sales and profits are
willing and committed to stand behind their products and
services and are willing and committed to "make it right" when a
problem happens. But sometimes they aren't. Or they are unaware
of a problem. Or their customer service is not capable or
properly trained or properly authorized to resolve even the most
obvious problem. And you get stuck in a battle with customer
service, a seemingly dead-end with no resolution, a consumer
nightmare! It happens. And when it does, here's what you can do
First, take a deep breath. Relax. Your customer service battle
may soon be over.
Note: regarding exercising your consumer rights and winning the
customer service battle; in order to be effective you need to
act sanely and rationally, have a VALID claim, and expect a
The Rule of 3 Make sure you have first followed what I call the
"Rule of 3"; always give the customer service department three
(3) chances to resolve your problem. Also, if you haven't been
able to get anywhere with the normal standard customer service
rep you should ask (nicely and firmly) for a supervisor;
sometimes a supervisor can simply and easily resolve your
problem. Sometimes not. But do give Customer Service 3 chances
and, above all, be courteous! If, after exhausting the limits of
both customer service and yourself, your problem is not resolved
proceed with the following technique ...
The Mother Of All Emails To end the battle quickly and
victoriously you will compose and send what I call the Mother of
All Emails. If you want your problem resolved once and for all
follow these steps ...
1) organize the most pertinent facts relating to your problem.
Facts ... not feelings.
2) in a blank email set forth your unresolved problem. Here you
state that you have been unsuccessful in getting your problem
resolved via customer service. Be professional. State it
clearly. No more than 1-2 short paragraphs.
3) the next few paragraphs are where you state the background of
the problem. Here you state the most pertinent FACTS of what the
problem is, the nature of the problem, why and how it's a
problem for you. Keep it short (3-5 short paragraphs).
4) next comes the ending paragraph where you tell them what you
want. I use the phrase, "I would appreciate it if someone of
appropriate authority would look into the problem and take the
necessary and immediate action to remedy the situation. Thank
you very much."
5) at the bottom of the email put your name, phone number, and
if applicale, the order number or customer service case number
6) next, we will get the email address of the organization's CEO
or president or director or whoever is ultimately running the
organization ... the #1 big boss. Why? Because apparently no one
else in his organization seems to be able, or willing, to
resolve your problem ... so now we are going to bring it to the
attention of the top dog! Yes, this does work and yes, if you
are a customer you deserve to get your problem resolved.
Contacting the person at the very top of the company is the
secret way of getting your unresolved problem resolved. And,
sometimes, it's the ONLY way. The Mother Of All Emails. You can
do this! I don't care how big the organization is, somebody is
running it and is ultimately responsible. That's whose email
address you want. With a little hunting this can often be found
on their website, under About the Organization or Executives,
etc. If you cannot find the email address of the head honcho
then CALL the main number of the organization (unless it's out
of the country; then the phone call may be too costly). Ask for
the Office of the President. They should connect you. If asked
why simply state that you "have to email him some important
documents". Do NOT go into a whole story, do NOT get
sidetracked, just get the head person's email address and get
off the phone.
7) address the Mother Of All Emails to the CEO, president, or
whomever runs the organization.
8) send the Mother Of All Emails.
After you have sent your Mother Of All Emails, standby for
action! It is not unusual for a legitimate organization to
respond reasonably quickly so be prepared. And don't be
surprised if you get an immediate resolution of your problem. I
have used the Mother Of All Emails technique for many years and
have had remarkable success, resolving many different and
difficult types of consumer problems, both common and rare, with
organizations ranging from small local businesses to giant
multi-national Fortune 500 companies. Though the Mother Of All
Emails is a very powerful and effective technique remember that
you only have one chance to use it; if you don't do it right the
first time you can't redo it and and re-email it to a CEO.
Bottom line, have you had enough "customer service"? Do you want
your problem resolved? If you are still battling customer
service and still not getting your problem resolved ... send the
Mother Of All Emails!