The Principle of Abundance

One of the first great things I learned when starting my business, is that there are two ways of thinking. You can believe that there is more than enough business to go around or you can have the scarcity mentality. Either way you believe you are probably right.

The principal of abundance promotes the belief that not only is there enough business to go around, and that the universe has room for us all to benefit equally, but also commands us to give away what we have. This means giving referrals, ideas, assistance and any other thing you can think of to help others. It means that we build people, relationships and help others because we know and believe that somehow, some day it will all come back to us. It also promotes win-win situations.

The scarcity mentality advocates holding onto whatever it is you have for fear that someone else may take it. That means holding onto your cash, your ideas, your time and your clients as tightly as you can. It means that when you find a client you do everything within your power to hold onto that client for fear that the