Small Business Secrets: Self-Confidence Can Be Arranged

At first blush this idea might be difficult to wrap your brain around. That's because you've been taught that self-confidence is achieved through mastery of knowledge or skills.

If you've been an employee for someone else most of your life, you've actually been rewarded for getting your self-confidence from expertise. As an employee, the higher your mastery of a set of skills, the higher your salary. You move logically from a hopeful novice at the entry-level job, to a more confident and higher skilled employee at the intermediate job level, to the highly confident master at the senior job level, and then back to the hopeful novice level when you are promoted out of the role of individual contributor and into management, where you begin the cycle again.

Sound familiar? How many times have you moved through this cycle from novice to master in your life?

So here you are now: self-employed and perhaps not feeling very confident in some areas of your business. That's because you're still relying solely on expertise to build your self-confidence. In today's economy you can't afford to rely on expertise to generate the confidence you need to build and operate your business. You haven't got the time for that. However, you have another way:

You can arrange to have the self-confidence you need.

You don't need to rely on yourself to create your confidence. Nor do you need to wait until you have attained mastery of your services or skills. You can arrange for support structures and encouragement, and can design situations that feed you the confidence you need. For example: