10 Tips on How to write a sales letter.
10 Tips on How to write a sales letter.
The main reason why 95% of online businesses fail is because of
poor sales letter. Write your sales letter with an Individual in
mind; think as if you are writing personally to them. People
love to read good stories, tell them stories that illustrate a
point you are trying to make.
1.Heading.
Write attention grabbing & powerful heading. Remember you have
15 seconds or less to capture your visitors attention before
they click away. Offer the best benefits or the biggest promise
to your visitors. Increase there curiosity by showing them
self-serving benefits. Your heading should immediately create a
desire in the reader to want to know more.
2. Testimonials
One of the biggest problem on the internet is being believed.
Testimonials are the best way to assure people that you are not
a scam artist. People want to know what others are saying about
the product. In fact a good testimonial from respected
well-known authorities within your targeted field will
definitely build your credibility & boost sales. Try to include
a testimonial as close to the top of your sales letter as you
will get people immediately believing what you say even before
they read your sales letter.
3. Build Interest.
Build interest in your reader by discussing a problem or telling
a story. The first part of your sales letter should build
interest in your readers and try to expand the benefits you got
people excited about in your headings. People love to read
stories, so tell them some exciting story of your past
experience, but remember the story should be within your
targeted field.
4. Bullets.
Bullets are one of the most powerful persuader in sales letter.
People spend a lot of time reading bulleted list. Bullets arose
the curiosity of your visitor, so use them to stress the
benefits of your products or services and spell out exactly
what