Imagine for a moment that you have created a wonderful product. You are excited at the possibilities of attaining name, fame and wealth marketing this product. You create a business plan and a marketing plan. You plan an excellent packaging and a presentation that would do justice to the benefits the product offers to the world and you get all set to market it.

Let us get back to reality. You are that wonderful product. You have created the product after years of studying, qualifications and building up your personality.

Aren