What in the world are reciprocal links
No one told me how important traffic was when I first started
working online. To me, a neophyte to the internet marking thing,
traffic was something that I was avoiding by working from home,
now all of a sudden I needed this stuff.
Traffic, I was to later find out, was about how many visitors
came to my site, sort of like potential customers browsing
through a department store. These browsing customers can turn
into buying customers if they find what they are looking for.
Now before they can find what they are looking for in my store
(website) they must first find that store.
There are a number of ways to let the potential customer know
where your store (website) is. You can let the customer know
where you are by advertising in internet newsletters. You can
let the potential customer know where you are by advertising in
magazine, both electronic and paper, or the most common way is
through search engine submission. What I want to address in this
article is letting your potential customer know where you are by
an often overlooked, method of reciprocal links.
The concept behind a reciprocal link is that I'll put a link to
your site on link page if you put a link to me on yours. Now the
goal of reciprocal links is to increase the relevancy of ranking
by search engines. Search engine place a value on not just how
many site you link to but also on how many sites link back to
you. Now if that number of site linking back to you is good,
this may increase your ranking on some search engines.
Watch out for junk links Did I say relevancy? Yes your links
have got to be links that naturally have a synergy to your site
or you may even be penalized for the link. That's right the
search engine may consider your links full of junk a way of
spamming them.
Now there are a lot of link farms that a webmaster can join and
gain link popularity overnight. Most of the old veterans would
tell you that search engine consider them another form of
spamming them and that you should not join one.
So how do I get these links on my site you asked? Search for
your key words find relevant site to you own and contact the
webmaster and ask! That right I said it ask your competitor!
Contact a webmaster of a site you want to create a reciprocal
link with and just ask. Here's a note of suggestion link up if
possible! Try to link to sites that have a higher rating then
you this can only increase your popularity.
The Book Dotcomology gives some important information on the
proper etiquette in requesting a reciprocal link from another
site. Here are the highlights to this format * Before you
contact the webmaster place a link to their site on your home
page, this will assure them that you will actually provide a
high quality link. * When emailing them create a subject line
that will encourage them to read your message rather then
deleting it. Something about their site or a product they sell
will more than likely catch their attention. * Begin you message
by talking about their site and what you thought was interesting
about it * Detail your product and asked to exchange links with
them * Let them know exactly where they can find their link on
your site. * Explain to them that if you do not hear from them
within 2 weeks that you will consider it a negative response and
remove their link form your site.
Today search engines are increasing the importance of relevant
links t your site and to stay or get to the top of search engine
ranking you need every advantage you can get, so don't overlook
the need for reciprocal links.
To find out more about Dotcomology "The science of making money
online" go to http://awwsum.com/dotcomology.html
It's easier than you think
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Not long ago, I didn't know ANYTHING about Internet
marketing... However, within just 2 weeks, I launched my own
website AND learned how to profit from an opt-in list, pull in
sales with ezines, make money with Google Adwords and setup my
own BLOG! Here's how:
http://www.PlugInProfitSite.com/main-10664
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