My website needed more targeted traffic. Guess where I found it?
My website needed more targeted traffic. Guess where I found it?
There's nothing new about using joint ventures to get traffic to
websites. And good information is freely available from many
internet marketing sites on how to set up JVs.
This article is for the 97% of webmasters who aren't aware of a
particularly powerful JV partner who already exists, and is
willing to work with you. Before I reveal all, let me just
check.....
Like me, I would image you'd be happy if:
* Your JV partner's site gets huge traffic. * The vast majority
of page views are by targeted traffic. * You can create links
wherever YOU like from their site. * You can start now. There's
no delay in setting up the JV. * The JV continues as long as you
want. * It costs you pennies to set up and run.
Does that sound like it's what you're looking for in a JV?
If so, welcome to eBay. You're new joint venture partner.
But I Thought....
"eBay?" I hear you ask, "Isn't eBay just an auction site?"
Well, it certainly started as an auction site. Today, eBay is an
ecommerce phenomenon.
* eBay's 1.5 billion page views puts it in sixth place on Alexa
traffic rankings. Ahead of Amazon, AOL and CNN. * eBay members
make 79 million targeted searches for items each day. * There
are 35,000 categories within which to place items for sale. *
There are eBay auction sites in 27 countries. * eBay has 125
million registered users. * 40,000 new members join eBay each
day.
What we have here is a hugely successful internet business with
massive traffic. And, thanks to eBay's sophisticated
categorization and searching mechanisms, the traffic is totally
targeted.
More importantly, there are several smart ways to drive eBay's
targeted traffic to your own website. All of these clever
methods add up to what I call the eBay Traffic Funnel.
Does it work? Well, I sell a communications product from my
website. I run 5 simple auctions in the appropriate categories
using the principles of the eBay Traffic Funnel. Each auction
costs me 30 cents and runs for a week. I get around 300 targeted
leads from these auctions to my website every week. Not bad for
one dollar fifty!
Let me show you just one of the ways to get hold of that
targeted traffic...
Sell, Sell, Sell
First of all, you make eBay part of your marketing mix. You
start selling your products on eBay.
Why do I say this? Well, eBay isn't just for mom and pop
businesses anymore. IBM, Disney, Motorola, Xerox and Dell, are
just a few of the major corporates that now use eBay as an
additional sales and lead generation channel.
Creating eBay auctions is easy. Anyone can do it - literally.
But if you don't want to learn, you can use a Trading Assistant.
These are eBay experts who will create, run and manage auctions
on behalf of others for a percentage of sales or a small fee.
When you set up your auction one of the decisions you make is in
which category to place your item. This is important. Visitors
to your auction page - just by being there - have self qualified
themselves as being in the market to buy products in that
category. This is targeting in real time.
But merely creating the auction isn't the trick. Here's the key
tip. In your auction page, make sure you tell your viewers that
if they've any questions about your auction, your products or
your policies, they should email you. And encourage them to do
this by having a live email link in your auction, like this one
brian@more-auction-sales.com
As soon as they make contact with you, you've acquired a
targeted lead you wouldn't have got any other way. You can start
building a relationship. You can get them on your list, direct
them to your website and start selling to them.
Pieces of Eight
I've only the space to show you one way in which you can direct
your share of eBay's targeted traffic to your website. There are
eight ways in total. If you want to know the other seven, you'll
find them in my free ebook 'The eBay Traffic Funnel'. You can
get this here: http://www.more-auction-sales.com/websites
Setting up a JV with eBay can produce significant results. There
isn't another business on the web that gives you access to the
targeted traffic eBay supplies for the price of a few pennies.
Best of all, 97% of webmasters have yet to realize the power of
this. The opportunity for you and your website is there for the
taking.