What She's Got: Five Essential Traits of Web Wonder Women

Businesswomen, especially those women who own their own web based businesses, possess characteristics that help them succeed, sometimes despite long odds. Lynne Klippel spent the last year interviewing twenty- six of the internet's most successful women and uncovered a list of those traits that are crucial for success as an entrepreneur. In her research, Klippel learned that women start web based businesses for one primary reason: FREEDOM. They are hungering for the freedom to set their own schedules, get away from corporate politics, and create financial security for themselves and their families. The women who are successful with a internet based business brings share five key traits: * Decisiveness- successful women learn to make quick, yet wise decisions. Dr. Jeanette Cates, of TechTamers.com suggests that women strengthen their ability to decide quickly by ordering from a menu within 30 seconds. Since things move quickly on the internet, a woman with a business there needs to be comfortable and confident in making quick decisions about joint ventures, products, and services. Woman who procrastinate rarely succeed in an online business. * Joy- a successful businesswoman loves her work and is passionate about her customers, her product or service, and growing her business. She loves to serve and knows how to create joyful relationships with her customers. Alicia Smith of DiscNinja.com calls her customers once a year to ask for feedback and build a warm rapport. Many of the other women send regular ezines, blog, and hold live events to bond with their customers and create long lasting, personal relationships with them. Women who are passionate about their work enjoy it and find it easier to spend the time required to build their business. * Delegation skills- Alexandria Brown, the Ezine Queen, shares that her business success is closely linked to her ability to delegate so she can spend the majority of her time working from her strengths. When she stopped doing everything by herself, her productivity and profits soared. In fact, 100% of the women interviewed in this study said that could not be successful until they learned to delegate tasks. * Love of learning- all the women interviewed in this study mentioned that they constantly sought opportunities to learn new skills and to grow. Continual learning is especially important in the on line community since technology continues to evolve at a rapid pace. The majority of the women listed seminars, conferences, teleclasses, discussion groups, and on line learning communities as their sources of new information. * Relationship building- Jenny Hamby, of Hamby Communications.com, builds her business by building new relationships. She frequently attends conferences and seminars, where she makes it a point to listen carefully and ask new acquaintances how she can help them out. This technique leads to referrals and a growing customer base. What about you? Do you have what it takes to become successful in an online business? If you are dreaming of your own web based business and the freedom it would bring you, remember these words from Barbara Drazga, owner of several web based businesses, "We all start at the same place, the beginning. It's what we do afterwards that makes all the difference." For more information, inspiration, and encouragement from real women who've made it big on the internet, go to www.WebWonderWomen.com. Lynne Klippel is an author, talk radio show host, and champion of women's success.