How to identify Best Niche Products
There are an almost endless number of products available on the
market today for interested people to resell. How do you know
which ones will turn a profit, and which ones will end up
languishing in the recycle bin?
Here are some guidelines to follow to find the best of the best:
The Product Should Appeal to a Niche Market
People vary a great deal from one to the next; it's not
realistic to assume that what one person wants or needs is the
same as what the next person wants or needs. Look for a product
that specifically appeals to a certain group, whether that is
elementary school teachers, lizard owners, or vegetarians. Such
groups are known as "niche markets." Targeted information is
almost always of greater value than vague, generic information
that is designed to appeal to the masses. The more helpful your
product is, the easier it is to sell, and the more eager your
customers will be to purchase from you again.
The Product Should Be Customizable
Many products are available for resale, but come with a catch:
you can't edit them, leaving the original seller's information
intact and your information nowhere to be seen. It's too
important to be able to list your name and website address on
any product you sell--your customers may not remember off the
top of their head where they purchased it from, so you want to
make it very easy to find should they want to recommend you to a
friend (or make additional purchases from you themselves).
The Product Should Be Useful
It's easy to be tempted to sell the first item you come across,
but remember that your future reputation as a seller is at
stake. Take the time to read through a product before deciding
to resell it. If you were looking for this kind of information,
would the product answer your need? Is it well-written and easy
to follow? Does it offer enough value for the price you're
charging?
The Product Should Be "Themed"
If you have one product that appeals to a certain market (i.e.
knitters), it only makes sense to offer multiple products to the
same market. This dramatically reduces the amount of time and
money you have to put into making future sales. Look for
multiple products that fit into the same category, or use a
niche product service like EasyNicheProduct.com that already
offers niche ebooks in predetermined groups.