18 Steps For Building A Succesful Mail Order Business

18 Steps For Building A Successful Mail Order Business 1. Read all you can on the subject of "Mail Order Selling" and apply this knowledge to building your Mail Order business. 2. At first start slowly on a part time basis until you begin to make money. Then, expand your business until you have made enough money to go full time. 3. Be willing to stick-to-it and give yourself enough time for a good chance to begin making money regardless of past setbacks or failures. 4. Purchase printed stationary, labels, rubber stamps and a quality postal scale, typewriter, etc. for professional appearances. 5. Plan your area you'll be operating from so you have everything in easy reach. This makes operating, mailing, etc. easier and faster. 6. Build your business around all types of money making plans; read about dealership offers, dealer supplies, advertising and all types of books and information to bring the most profits for your efforts. Weed out non-producing offers. Keep up on what's new, give customers the best choices. 7. Choose a product or service that appeals to you and is in demand. A good way to see what's selling is to get listed on several of the Big Mails Wanted Lists for several months. 8. Check out sources of printed material. Get reprint rights if you can to assure a constant supply to fill orders. 9. Offer customers a money back guarantee on items not special order or customized. 10. Use only good quality printed material. Your material (and all of your products) reflects directly upon you as a business person. 11. Always KEY your material and advertising. Keep a record of which is selling and which is not so you can make adjustments. 12. Place as many ads in different Mail Order publications as you can with circulations of at least 2000 and up. 13. Change publications to reach as many prospects as you can. 14. Use ideas from suppliers advertising. These ads are produced by professional ad writers that know how to get orders. 15. Don't write any advertising until you have studied everything you can on the subject. Gather, study and learn from other dealers' ads. 16. Many times a "cover letter" (sales letter) sent along with order form and/or circulars will pull more orders. 17. Place your advertising in publications that are read by people that can relate to and may want or need what you have to offer. 18. Be an HONEST DEALER and abide by all Postal Regulations. You must never argue with a customer if a refund is requested and refund it promptly.