Money in the Mail
Ever dreamed about going to your mailbox and pulling out a
fistful of checks? That's the magic of mail order, and to be
sure, it's a powerful allure.
Mail order, simply defined, is a way to generate merchandise
sales in two ways:
1.By mailing catalogs or other sales tools 2.By advertising your
products, and fulfilling orders via mail.
Mail order is exciting and fun, but it's also a highly
competitive, potentially expensive marketing method, and if you
don't know the rules of the game it can cost you plenty in terms
of time, effort, and money. Mail order is definitely NOT
something you want to learn by trial and error. Fortunately, FAR
HORIZONS has refined its Mail Order program over the course of
several decades to increase your odds of success as much as
possible. The catalogs and self-mailers are professionally
designed not only to spark orders, but also to enable
cost-efficient mailing. Our designers work directly with local
postmasters to ensure our designs qualify for cost-saving
mailing methods, and our paper style and weight ensures as
inexpensive a mailing as possible without compromising picture
quality.
Some Things to Keep in Mind About Mail Order:
1.It's one of the most expensive and risky marketing methods to
start.
2.It's a numbers game; the more catalogs you send,
the more chances for orders.
3.The industry response rate to
"prospect lists," (as opposed to your own custom list), is less
than 1 %. Your customer list response rate will probably be
higher.
4.The best mailing list is your own.
SOME GREAT THINGS ABOUT MAIL ORDER
1.You can do it part-time.
2.You can generate orders all
day, every day.
3.You don't have to do any face-to-face
selling.
4.You can work all day in your underwear (except
when you go to the mailbox!)
5.Your age, gender, education,
and physical mobility are not factors that can stop you from
succeeding.
6You can take the day off whenever you want;
your catalogs are still out there selling!
Of course, there are no guarantees that you'll succeed in Mail
Order. But many have, and you can maximize your chances of
success by following the FAR HORIZONS program, and emulating
what others have successfully done. Over the years, some members
have made a few hundred extra dollars a month through Mail
Order. Some, have literally had sales in the millions. Maybe
your goal is one of those, or somewhere in-between. It's up to
you--- and that's the exciting thing about the wonderful world
of Mail Order!