Is A Good MLM Sponsor Important?
You've found your new MLM product or service, it's a product
you can market with confidence, you've looked at the main
website, it has extensive marketing plans and support to help
you start the process of becoming a successful Internet
Marketer. So why wait, join up quick and get started. But as
with most MLM companies you need to start through a sponsor, no
problem there, find the site where you first discovered the
product and join, after all, it doesn't matter who you join
with, right? If your a very experienced Internet Marketer with a
large opt-in list of people you can market your new product to
great, get ready to rock and roll. On the other hand if your
fairly new to all this Internet stuff, how important is your
sponsor? Well actually they are very important and may even make
the difference between success and failure.
The company whose product you are about to market will have a
very clear idea on how to market it. The marketing plan and
approach will have been developed either over a few years or by
experienced professionals, which means they can advise you on
the best strategies to use. It fact they are so successful that
they have many hundreds of thousands or even millions of people
already selling their product and selling it their way. This
might not be a problem if you are selling a product in a local
community, but if your selling on the Internet you immediately
hit a wall. Because there are going to be many people
advertising or having the same company website as you. And you
are at the back of the queue. This is where a good sponsor is so
invaluable. Your sponsor has a vested interest in you being
successful, the more members you attract to your downline, means
the more members they have in their downline. So your sponsor
can advise you on the company methods that have been successful
for them in attracting new members and selling the product. But
whatever you do don't forget the product, after all, if the
product or service is no good then nobody will want to join or
buy. Your sponsor may also have advice on marketing approaches
that the company has not tried or deemed unable to fit into the
company profile. Plus if your sponsor is good at marketing you
may get 'spillover' into your downline. These are just a few of
the many reasons for having a good sponsor.
Ok you agree it makes sense to have a good sponsor, but how do
you find them? Well this takes a little effort on your part,
doing a search for your particular product or service on the
search engines will show many sites trying to get you to join
through them. Most of those sites will have similar promotion
deals, much of the information on the product will come from the
company's website. Keep in mind that you are looking for
somebody with which you can have a good business relationship
and even get to know on a more informal basis. Many sites
advertising your product are large sites, your product may just
be a page or two, they may be promoting tens or hundreds of
other products, can they give you a personal service or support?
Look for sites that are supported by individuals, then ask them
via email or search their site for any evidence that they will
support and help you as a sponsor. Do they run a newsletter for
the product? Do they have a separate website for product
support? Can they be contacted easily by email or messenger
services such as msn or yahoo? Don't just take their word if
they say 'I will give you fantastic support' let them prove it
to you. The choice of a sponsor is only secondary to your choice
of a MLM product or service, so be just as careful in that
choice, without good all round support your MLM venture may end
up like so many others, another forgotten webpage filed away in
Google's lost archives.
Good Luck.