Small Home Business: Ways To Increase Sales Without Money!
Many home business owners lament they don't have enough cash to
pay for online advertising to propel their business forward.
Before slipping down this foolhardy slope, make sure you are
being the best you can be and doing the best with what you
already have.
By ensuring you have the following attitudes and personal
behaviors it is possible to increase your retail sales without
spending another cent!
1. Stop thinking about making a sale. Would you respond
negatively to someone who genuinely cares about helping you find
a solution to a problem? Probably not. Your prospects are the
same. Stop looking to make a sale, and start looking for people
who have a problem that your product can fix. Once you have
found them, still don't think about the sale but rather
concentrate on helping solve their problem. The sales will
follow.
2. Show your customers you care. Call your customers
regularly to see if they are getting the results they hoped for
from their products. If there are minor problems you can fix
them before they turn into something major. Don't let your
primary reason for calling be to ask for a reorder.
3. Be dedicated and use ALL of your products. Develop
your own irrefutable product testimony. This will increase your
confidence in your products and this will positively influence
your prospects without you realising it. If you don't use your
products you won't have the same level of belief and your
customers will know this no matter how much you try to project
otherwise. Needless to say it is business suicide if you use
your competitor's products!
4.Teach your customers to shift their current spending to
your products. You can do this with practically any product
range. If your prospect has a need it is likely they have tried
something else to fulfil that need. If it hasn't worked, they
are probably still spending hard earned money trying to solve
the problem. Once you have discovered this it is not difficult
to show your prospect how to channel that money into a better
solution. If you offer a money back guarantee, then the customer
has nothing to lose in purchasing your products.
5.Build your own list of testimonies. Bulletproof your
confidence by building a continual and endless supply of
testimonies about your products. Everyone has an opinion but it
does not mean they are right! Be strong enough to be gentle and
withstand people's criticism. If you have a strong personal
product result AND you have heard other people's product results
you will quickly reject any criticism of the products, as you
KNOW they work well. Don't dwell on it, move on and don't allow
this to affect your thinking.
6.Work harder on yourself than on your business. Many
people try to control results without looking at the underlying
chain reaction that leads to results. That is: thinking,
feelings, activity, habits and then results - in that order. If
there is something wrong with your sales volume then very likely
you have something wrong with your thinking. Stinking thinking
will lead to bad feelings, less activity, certainly you won't
develop successful habits and your results will be less than
spectacular. This is the hardest, yet most important part of
your sales process. To change your results you will need to
identify where you are letting yourself down with your thinking,
then be honest with yourself and fix it! Then watch your
business grow.
(c) Copyright Kim Beardsmore