Are You Missing Out On Valuable Information?
Are You Missing Out On Valuable Information? Copyright 2002
Jason Anderson
"Buy now and get $323 of bonuses, free!" "This package is worth
$629, but you can have it for only $10!" "Get thousands of
dollars of extras when you buy!"
You've probably seen them all before in the sales letters for
ebooks you have bought (or not bought). The extra bonuses listed
at the end of the sales letter to entice you to purchase the
ebook in question.
But once you've bought the ebook, have you actually bothered to
look at the included bonuses?
I'd wager that there are at least a few bonus ebooks that you
haven't looked at, either because you "never got around to it",
or they didn't sound like they were interesting.
Or perhaps you didn't look at them because they were included
for free, so you thought they must be junk.
Nothing could be further from the truth!
Well, ok, I'll admit that some of the free ebooks included as
bonuses *are* junk. The information is outdated, or they read
like they were written by a 6 year old. But they are the
exception, not the rule. You shouldn't think all bonus ebooks
are bad simply because a couple of them are bad.
Quite often, the bonus ebooks that are included have been sold
separately in the past. Usually the ebooks came with free resell
rights, so after a while they became so common place on the net
that it was almost impossible to sell them separately.
"Million Dollar Emails" and "Autoresponder Magic" are two
examples that spring to mind.
But that doesn't mean the information in them is any less
useful. The information hasn't changed - just the availability
of the ebook. And to be honest, sometimes the bonuses that you
get contain better information than the actual ebook you are
buying!
I recently bought an ebook that was like that.
The ebook in question was on ezine advertising. A very important
topic, and something that I wanted to learn more about. However,
after reading the ebook I was very disappointed. The information
in it was very so-so - nothing that I hadn't read before in
ezine articles. I was ready to ask for my money back.
Luckily for me, I decided to look at the included bonuses before
I did. Wow, was I glad I did! The bonuses more than made up for
the ebook, and I went from being disappointed to ecstatic after
reading them.
So take some time to look at all the ebooks you have bought in
the last couple of months, and see if they came with bonus
ebooks that you haven't looked at. You may be very surprised at
what you find when you read them!