Finding the Perfect Part-Time Home Business
The Internet has created a whole new era that's added incredible
flexibility to business. Through an affiliate program, you can
now have all the power of a dynamic, global company at your
backing and still run it from the computer in your bedroom.
Or, you can waste a bunch of money on hyped up programs that
will gain you nothing whatsoever.
Having said that, do you want to know how to find the right
program?
The following points will focus on finding a program that can be
handled on a part-time basis and still have unlimited earning
potential. That's not to say that the same program can't be
worked full time or simultaneously with other programs. That, of
course, depends on each individual's desires.
Consider the following aspects when looking into affiliate
programs.
TWO TYPES -- Simple and Dynamic
Simple programs usually involve the sale of just one item or
group of items such as ebooks. With these, the important things
to look for are legitimate, worthwhile products, and a good
sales site. As long as what you will be selling is really
something you recommend and view as valuable, these simple
programs can be great. However, you want them to have good,
compelling sales copy on the site that moves visitors smoothly
along to the order button. These may or may not last as income
producers, but can be profitable for at least short term.
Dynamic programs contain more aspects and are ones that usually
last longer and can build you better residual income. Consider
the following points when investigating them.
LEAD GENERATION
Basically speaking, your job in any affiliate program is
advertising. To be successful, you must continually get new
people to visit the web site or sites of the program you are
working. The first thing to look for in a good program, however,
is what happens with the people you do get to visit the site.
There must be some sort of system in place to retain site
visitors and to credit them to you. That means getting people's
names and email addresses and keeping them in a database showing
that they visited the site through your link.
Take a look at what the program does to get this information
from people. Does it offer further information by auto responder
or in print? Does it offer an ezine? Does it offer product
giveaways or contests? There must be a system in place, and
preferably more than one, to get contact information from
visitors in order to follow up, especially if there is a fair
sized price tag on the company's products or for joining in the
business.
This makes your initial marketing more effective by working
harder on the site visitors you get.
FOLLOW UP AND ENCOURAGING REPEAT BUYING
Follow up is critical for any business, and what your company
practices in terms of following up is especially critical if you
only want to work part time. In a traditional MLM, you are the
one who needs to follow up leads. In a good affiliate program,
however, your company should do this for you. Does the company
promise to send out follow up information to leads generated?
Also, does the company stay in touch with those that have made
purchases and encourage repeat buying?
If you only plan to work a few hours per week on a business,
those hours need to be spent on advertising for new customers or
prospects. Following up and 'getting the sale' is too time
consuming to be done quickly.
SUPPORT
Another aspect to consider is the handling of support functions.
When people buy products, will they be looking to you if they
have problems or want a refund? A good company will handle all
of that for you. Also, support should be provided for those you
refer to the business as well. It always pays to help your
downline build their business, but again, this is not easily
done on a few hours per week. Consider how the company provides
support for both you and your downline.
PRODUCTS and MARKET
Another aspect of obvious concern is the actual products you
will be advertising. Is there only one package that is involved
with people signing up to the program, or are there other
products as well? If there are more products to be sold, that
just gives you more ways to make profits. As well, it gives you
more to work with in your advertising. Consider what the company
provides to potential customers. This is really what your
advertising must be based on. Essentially, the more there is to
the program, the more there is to work with.
Naturally, there must be a market for the products. Is there
room for expansion in the market the products fall under? Is
there a lot of competition or does the company have a good,
unique line?
CONCLUSION
The bottom line is the more the company does with and offers to
the prospects you send it, the better you will do. You need to
be able to focus as solely as possible just on advertising. In
looking for a solid part-time money maker, consider these
factors, what you have time to do or are willing to do, and then
make your decision from there.
The perfect program will not be the same for everyone, but at
least this information will get you thinking as to what is right
for you.