SIGN YOUR WAY TO ONLINE SUCCESS!
SIMPLE PUBLICITY. Create a stunning signature file for simple
yet highly effective promotion. Most email programs allow you to
attach a signature file to all your outgoing mail. Eudora Pro
(http://www.eudora.com/) allows me to make as many signature
files as I choose.
THE RIGHT SIGN. I receive hundreds of emails on a daily basis. A
pitiful 10% of these contain a signature file - and most of
these are badly written. Perhaps as much as one signature file a
day will catch my eye and I'll end up subscribing to yet another
ezine.
FREE PROMOTION. You may think that it's not worth the effort.
After all, how many people will really take notice of your
signature? Well, think how often you request free articles, free
information, send off for an ezine, post a message on a bulletin
board or newsgroup .... Just think of all the subscribers you
could have by now.
STICK TO ONE SUBJECT. You can write signature files for your
website, an affiliate program, your products or services, and
anything else you can think of. But the one thing you *should*
be promoting is your ezine. Once you've grabbed your new
subscriber - then you can rave on about your website, your
affiliate programs, etc. But get their email address first!
NICE 'N' EASY. Designing a signature that commands attention is
pretty easy work. Keep it short, keep it simple, and stick to
one theme. Use "power" words: free, easy, how, you, now,
success, learn, create ....