1. Size Sometimes you will require an area rug that is not a size that is readily available. Some houses have odd shaped rooms that are just impossible to find an area rug off the shelf. If this is the case you might want to consider choosing custom area rugs so you get the size you need. A custom size might cost a little more but it will be a perfect fit. 2. Color If you are trying to match your home decor and your colors are not traditional colors you might have a tough time getting a match that works or compliments your decor. This might be a perfect time to order a custom area rug. New color matching machines can easily get you an exact color match or a complimentary color match. You can choose shades that are lighter and darker depending on what you are trying to achieve. Your room will look awesome with a perfect color match! 3. Pattern With so many patterns available in area rugs it's hard to imagine you couldn't find one you like. But if you have a certain decor lets say Navajo or perhaps Victorian then you might have trouble finding a rug that will fit your decor. This is a good time to consider a custom area rug. You will be able to provide the exact pattern or design you want on the rug and it will look splendid in your room. You will also be able to choose colors and size of course. Why settle for something that sort of works when for just a little more money you can have exactly what you want. 4. Texture Found the perfect color but can't find it in the right texture. No problem. That's an easier custom job than you might think. After all they already have the dye color in their standard off the roll products so now they just need to apply it to the appropriate texture carpet you are looking for. The only problem you might run into is that the dye is not compatible with the fabric of the texture you are looking at. 5. Fabric Did you find the perfect carpet but it's only available in a synthetic and due to allergies you need it in a Berber or wool carpet. No problem. A custom rug can be built using the carpet you found that you like but out of a natural material of your choice. 6. Shape Looking for an unusual shape. Need a triangle and all you can buy is an octagon. A custom rug can be cut to any shape you need and they can make sure patterns and designs match up correctly.