3 Secret Selling Blueprints!
1. Allow your prospects imagine you both have a strong bond. A
powerful way to bond with your prospects is to tell them a
secret in your ad copy. Tell them the only people who are
learning the secret are the people who read the ad. This will
make them feel like they're included in a special group of
people. When you tell people a secret, it makes them feel
important and creates a strong bond. It will also create trust
and rapport. Example: Please don't let anyone know I'm releasing
this top secret information to you...
2. Have your prospects to imagine that you believe in them.
People want other people to believe in them. You should write
your ad copy in a way that shows you believe in your prospects
to solve their own problems. Example: I know you have the
courage to change your life using our product.
3. Allow your prospects imagine that you're leading them to a
better life. Most people like to be lead. They often choose to
be followers rather than leaders. That is why it is important to
use action commands in your ad copy. Your copy words must become
the leader to get them to take action. Examples of action
commands: Order Now! Improve Your Business! ----