The Art of Cold Calling
What ingredients go into a successful cold calling campaign?
A program that most people need or want, a good script, a lot of
leads, and a great attitude! But where do you get these things
and how do you tell if they are good or bad?
When evaluating a program you must ask yourself 5 key questions:
* Do most people want or need your product? * Is it a product
that can be reordered frequently? * Would you take 10 minutes
out of your day to consider it? * Can everyone equally benefit
from the program? * Does it have a training system in place?
If you answered "yes" to all these questions then you have a
program that will work. It may take some time and persistence,
but it will work. Not only will it work, but if almost everyone
wants or needs your product then a cold calling campaign is a
very productive advertising technique.
If your program lacks any of these features you can look over
free training, sites, and promotional tools at: http:/
eamconcepts.mentors.at
All of the tools that I use for my program can be requested
through this site after taking the tour. All of them you can use
free of cost for the life of your program. It even includes a
script that you can use.
A good script will ask questions that most people would say
"Yes" to. Getting someone out of the "No" mindset will help your
script. Key opening questions can go something like this:
* Did I catch you at a good time? * Do you remember responding
to a work at home ad?
Most people will say "Yes" to these questions. Congratulations,
you already got your lead to say "Yes" twice! The next set of
questions to ask your lead is about them. You want them to know
that you are interested in what they have to say. This will open
them up for what YOU have to say.
Sample questions:
* How long have you been looking for work at home? * What type
of programs have you tried before?
The trick here is to LISTEN. Why do you think we have two ears
and only one mouth? Take notes, whatever it takes to let them
know that you are interested in them and not their money.
Now that you are ready to call someone, who do you call? There
are many places online to purchase leads. Just make sure you
always have at least fifty on hand so that as you call you don't
worry about your leads running out. It is easier to accept a no
if their is 50 other people on your list to call next.
If they do say "No" then it is their loss, "NEXT!"
Places to get leads online:
50 Free leads: Need Code BD1025
http://www.freeadvertising.com/50offer.html
Cheap Leads:
https://secure.worldprofitleadsource.com/default.cfm?uid=333
10 Free Leads: http://www.cuttingedgemedia.com
Now that you have your program, script and leads all you need is
a smile. Always smile when your talking to someone on the phone.
They can hear it in your voice. Be excited and they will get
excited with you. And always, always be yourself.