TREAT NEWBIES WITH THE RESPECT THEY DESERVE
One of the biggest untapped markets on the Web is the PC and
Internet Newbie market.
Yet most businesses people either ignore them, look down their
noses at them, or 'suffer' their stupid questions and even
stupider attempts to understand technology.
What a HUGE mistake!
Think back to when you got your first computer....
What were your experiences for the first few weeks or even
months?...
FRUSTRATION! Screaming Fits? Tantrums?
Of course not. You're an adult. You didn't do childish things
like that, did you?
Know something? I'm an experienced Internet Marketer and I STILL
do. Why doesn't a Help file help? Why don't Tutorials teach? Why
are manuals filled with gibberish? And millions of new PC owners
are suffering the same thoughts at this very moment. Yet sadly
...
------ "No-one Seems To Gives a Damn"
When Newbies seek help, all they meet is Techie-Speak. When they
refer to help Files they are left floundering. And if they read
a PC for Idiots book they FEEL like an idiot!
Newbie's are simply inexperience people. Not Idiots, not
Dummies, not Retards!
The day you get married, you become a Newbie Spouse. Not a
Dummy. Your first day behind the wheel of a car makes you a
Newbie driver. Not an Idiot. Hey, we're ALL Newbies at sometime,
so why don't the experienced guys treat Newbies with respect,
instead of patronizing them and trying to impress them with
their recently acquired Jargon and Technical prowess?
A pat on the head is NOT the way to gain a Newbie's respect, OR
HER BUSINESS!
And her first experiences on the Internet are not much better.
Browsers, HTML, Search Engines, Java, Go-To, "Trust me and buy
this", Credit card fraud ..."Who me -Download? Whoa there, where
did it go?" ....
"Will someone please HELP ME?"
A revolutionary new Website called The Newbie Club at
http://www.newbieclub.com/home/newbieschool is changing all
that. It offers bundles of Newbie-Speak Tutorials that contain
not a byte of Jargon. And the first 2 in a series of innovative
Newbie books are presented in a way that is totally unique on
the Web. And there's even more to come.
I'm not surprised that response has been so amazing. And not
just from the Newbies themselves. Affiliates are signing up at a
remarkable rate. Why?
Because for the first time ever on the Internet, someone has
found a way to speak to Newbies at their own level. Someone who
understands their real problems and treats them with respect!
Someone who has finally discovered that today's Newbie is
tomorrow's 'Oldbie'. And from a business point of view ...a
loyal customer!
So never assume that your visitor has a good understanding of
technicalities. Even a 'simple' process like downloading your
free ebook can be a frustrating and intimidating prospect for
many people. Don't ignore them by thinking they're stupid.
They're not ...
They Just Haven't Done It Before!
To illustrate this point, The Newbie Club's flagship product,
'Windows For Newbies' has been used by Computer Societies,
Colleges, experienced PC users, and 'lonesome' Newbies alike.
Even their Bank Manager bought 20 COPIES to teach his Bank staff
the basics. Are Bank Tellers Stupid?
So why not look at your Website again. This time from a Newbie's
perspective. Or better still, have a Newbie go through it. You
will be surprised at the reaction you will get. And some of it
could be pretty painful!
But if you're prepared to ACT on the feedback, you'll find that
by making your site more 'Newbie-Friendly' your sales could
substantially improve.
So stop ignoring this vast untapped market ...
THINK NEWBIE!
And watch your sales improve.