Boost Traffic to Your Web Site with Fresh Content
On the web, most SEO experts will tell you that content is king.
However, the real key is fresh content. Article
directories are a great source of content, but over time popular
articles will be posted on hundreds or even thousands of
websites. How are you going to make your page stand out from the
rest?
One way to distinguish repeated content is to wrap it with your
own custom content (preferably both before and after the
article). Another is to regularly seek out newer articles and
replace the older articles with the newer ones. While this will
entail some effort on your part, there are scripts available
that can help with both finding articles and rotating them.
Writing your own content is probably the best way to guarantee
that your content is original and not replicated on other
websites. It is also what search engines love. However, many
people feel intimidated by a blank sheet of paper (or these days
a blank word processor document). Nevertheless, there are some
tricks to make the process less painful.
The topic you pick is critical. If it is something you are
knowledgeable about writing it will be easier. If you have a
passion for the topic this is even better. When you begin to
write make sure the first copy you are writing is for yourself
only. In other words, write a quick draft without worrying about
the final copy or what others might think. Editing comes later.
If you just write what comes to mind you should find that before
long you will have plenty of content. This is when you can come
back and edit to make it fit to publish. A key here is to think
about what the target audience would find useful. One of the
nice things about the web is that people only like to read
screen-size chunks rather than long essays so we are only
talking about 300-500 words!
If you want your content to lift your credibility or provide
links back to your site then there are many article directories,
such as FreshWebContent where
you can publish your work. On the other hand, you may just want
to put it on your own site. Whatever the case, after you have
successfully published some content in the form of articles or
web pages you should find that the process isn't that daunting
and you will be able to easily churn out lots of fresh
interesting content for both visitors and search engines.