Understanding the power of viral marketing online

The story of how Hotmail moved from zero to a couple of million subscribers in a few months is one that is often told in many sites all over the net. However it is a story that many do not quite understand. If they understood it, we would be seeing many more online success stories and fewer online failures. Because the word has also been over-used by hype peddlers, many times people associate the word viral with spamming and other online activities bordering on the illegal. Viral growth and marketing has always been with us They fail to realize that viral growth and marketing is not something new to the human race. In fact it has been there since the beginning of time. The human race began with two people, Adam and Eve. Today the human race has filled virtually every corner of this huge planet. Many religions of the world started with a single person but were quickly