Some ways to make or break your website
Professional appearance. Most sites do not really need flashes
or amazing visuals just for the sake of using them like all the
others are doing. Your site should be something that everyone
will perceive as a legitimate and professional site. Built by
someone who cares about appearance and content. Colors and
graphics should blend well with all the other factors. No
grammar or spelling mistakes. The images used should enhance
rather than distract.
Proper navigation. The pages should be well connected. Every
section should connect to the main page that has a clear and
concise menu. Do not make your visitors spend more time looking
for the section they need. Try to help them. Guide them al
throughout with your easy navigation. Be consistent.
An understandable theme. The index page should initially let the
visitors know what your site is about. Briefly describe the
purpose of your site using photos to help them better understand
you.
Logo. One of the best ways to brand your business is by using a
unique logo. By using a logo, your site will have an impression
to the visitors and be developed from there. The logo should be
consistent with the theme and the colors of your websites.
Frequently Asked Questions. Sometimes visitors will have
questions that are not covered in the pages or in the
descriptions. Therefore, there should be a section devoted to
answering some common questions that may be asked. This will
make the customer choose your site because answers to their
questions are easily answered.
What's new section. Repeat visitors would want to be updated on
the current news and promotions that you are offering. This is
the section to inform them about what is going on lately to let
them know what they have been missing and what to expect.
Contact information. This is one of the common yet important
things that web sites owners often forget. Visitors would
eventually have some things to ask you about and they would want
to know where they can reach you. This is also an assurance that
there is really a person behind the website.
Feedback section. With the changes going on everyday, it is
given that you should know what your customers need. So it is
important to solicit a feedback from there and let them do the
talking. Have a feedback form on the site and include questions
that can help improve the quality of your online business.
Make your site by not breaking them. Work some things to your
advantage.
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