If It's Done It's Done for: Make Your Website Part of Your Business before You Build

Make your small business website into an ongoing resource for visitors and an aid in marketing your business, products, services and people by avoiding the "Its done!" trap.

Web sites are an Ongoing Part of Business.

All too many small business owners build a web site that is considered complete once the final copy is placed. Do not stop there, if you really want to make your investment into the Web part of a profitable marketing solution, you need to ensure that people return to your site, refer it to others, and use it as a resource in their lives or businesses.

They Will Come. Well, Some Will