The larger, the better
Billboards are found anywhere. When we walk down the street, we
see billboards depicting beauty products, fast food chains and
clothing stores. When we go to malls, billboards show where we
could find this and that department. Billboards are made to help
companies advertise their products so people will know about
them. And maybe in their consistency and visibility, people
would get to memorize and know more about them.
Billboards serve as memorable reminders for the people as they
go about their daily lives. Seeing a beautifully done billboard
tends to make it be glued in your mind. Once you see something
that reminds you of it, you remember how it looked like and what
it was it about that billboard.
A badly done billboard, on the other hand, affects people in a
negative way but at the same time making it memorable also. You
get upset or you do not like what you see but that is what fixed
it in your mind. Its difference from other billboards.
Most of the billboards are for advertisement purposes. They
promote products by showing the beauty of it via perfect models
with their perfect features. It can be noted that the
presentation of these billboards are owed to the printing
companies that made them using top quality equipments and
gadgets.
Some are made for political purposes. Some are even posted to
oppose other rivals. Whatever the purpose of these billboards
does not matter as long as they become effective people
attracting equipments.
Artistic works and graphics design made billboards what they
are. By putting their own personal and unique touches, the
printing company that does them is putting all their best to
make the billboards attract its desired target people. It is
also put up as a reminder or a means of communicating what other
people want to say to another.
The artists do not just make them for the sake ok making them,
they have to think of a good presentation and style for it. The
more different, the better. Then they think of strategy in which
it will attract people. A way for people to reach out and relate
to it. Having billboards for companies does not mean it can make
your business. Some can do the opposite. It depends on how
people react to what you have posted as billboards.
Billboards can attract or disgust people. Either way, they
become effective source of communicators to the people who see
them.
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