Newbie Business Building and Information Overload - What Can You
do About It?
Information overload is something that will happen to all of us
at one time or the other. Net Newbies, in particular, are prime
targets for that terrible affliction. The incredible variety of
ads and come-ons assaulting the Newbie is frightening just by
the sheer number!
All the marketers want you to sign-up for a seminar or a
promotion. Your email inboxes are straining to hold all the
correspondence telling you that unless you buy this or that
system or utility, you'll be left hopelessly behind; heck,
you've lost the race before it even started!
All the above, of course, while you are just fumbling around
doing your best to understand the basics and snag onto a set of
guiding principles. It's enough to make perfectly sane Newbies
fling their arms, pull their hair and throw their computer out
the window! However, is there an antidote, a way to minimize or
stop it? Read on and I will show you how to spell relief from
your information congestion.
The strongest defense against information overload is a special
kind of knowledge. What I'm talking about is the type of
knowledge that comes from a deep investigation of sound business
principles. As you spend weeks and months contemplating setting
up your Net business, ask yourself what are the basics of
business. It doesn't matter if it's a brick and mortar or Net
business.
Grab a pen and paper and make a point by point outline of what
you consider to be essential business principles. Double check
the above list against established sources; there might be an
item you left out. The list has now become YOUR list; not a list
somebody else handed you. Take a look at this article and see if
it helps:
http://www.newbie-business-guide.com/tested_business_principles.h
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Continue to meditate upon the above subject and welcome it onto
yourself; have the knowledge become a part of you, feel it in
your gut! Only a very complete study of basic business
principles will set you free from information overload. In your
quiet moments, dwell upon it and become one with it.
Dig deep into all areas dealing with creating and maintaining an
ongoing business. Look into Web building, advertising and
promotion. Be leery of concepts that are vague or unclear.
Should you run into the words "new business model," head for the
door as fast as you can!
Always remember that you don't want to re-invent the wheel, you
just want to have a very good understanding of how it works. You
are not trying to break new ground but to understand the well
worn steps traveled by others before you.
Don't attach a personal judgment to some of the sales literature
since there is a reason for that weed to grow. Commercial
copywriting should be a main subject of study, no matter what
your personal viewpoint.
As time goes by, you'll begin to feel a new courage that is
gained by the convictions of your studies. As you read many of
the ads offered, you'll have a guiding principle in your mind
and in your gut. No longer will you be like a leaf, blown about
by a merciless wind! You have the power of knowledge to guide
you!
As you surf the Web, make a list of sites that you like. I'm
talking about particular sites associated with starting and
building your Net business. You'll recognize them instantly
because their writing will be clearheaded and to the point.
Their articles will be in favor of the reader with very little
heavy handed sales copy. When the need arises, go there and
drink deeply from the well.
All the above should contribute greatly to help you find your
center; you won't be fumbling around in the dark anymore. When
you run into the next me-too fad to hit the web and it rears its
ugly head to look at you, you'll know exactly what to do. It's a
good thing and I welcome you to the peace of mind of your new
home.
by Francisco Aloy
(C)2005 Francisco Aloy ====================================
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